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Kathy Barbeire

Kathy Barbeire

Kathy Barbeire is a strategic marketing professional with a passion for leveraging data-driven storytelling, process optimization, and digital transformation to support the food processing industry. As the Marketing Manager at CAT Squared since 2015, she develops content that educates meat and poultry processors on emerging technologies, regulatory compliance, and industry best practices to help them navigate an evolving landscape. With expertise in Manufacturing Execution Systems (MES), traceability, and automation, Kathy ensures that CAT Squared’s solutions remain adaptable to industry advancements, including real-time data collection, IoT integration, and food safety enhancements. She stays engaged with industry developments, formerly participating in blockchain learning initiatives associated with Blockchain for Arkansas (BC4AR). Kathy holds a Bachelor of Arts in Professional and Technical Writing (magna cum laude) with minors in Sociology and Information Technology, as well as an MBA from the University of Arkansas at Little Rock (UALR). Prior to joining CAT Squared, she applied her skills in data analysis and stakeholder engagement to support nonprofit organizations in defining objectives, measuring program impact, and enhancing community outreach.

Recent posts by Kathy Barbeire

2 min read

5 Steps for Food Suppliers to Adopt Digital Supply Chain Technology

By Kathy Barbeire on Jan 8, 2021 4:01:46 PM

This last year revealed many vulnerabilities and challenges for food suppliers. The pandemic exposed a vulnerability in manufacturers’ reliance on human labor. Regulatory bodies like the FDAUSDA, and GFFA are compelling supply-chain participants to adopt common standards and digital technologies. Retailers – who are under pressure from consumers demanding more variety, sustainability, transparency, and ethical sourcing – are increasingly willing to go around manufacturers to create the products they need if they can’t get the relationship they want with the manufacturer. These challenges will continue beyond 2021.

Topics: Traceability technology supply chain food traceability continuous improvement key data elements manufacturing automation critical tracking events GS1 Standards
1 min read

CAT Squared Thanksgiving Safety and Support Resources

By Kathy Barbeire on Nov 18, 2020 5:57:46 PM

The CAT Squared team wishes you a safe and healthy holiday. This year has been especially challenging for our customers, whose essential status means many of you have endured special hardships to keep our food supply chain running safely. Thank you!

2 min read

Tom's Journey to Retirement

By Kathy Barbeire on Apr 20, 2020 10:51:35 PM

Please join our team in extending best wishes to CAT Squared Vice President of Sales Tom Huls as he embarks on his next great adventure in retirement. Tom has been a valuable leader of CAT Squared’s sales team for 13 years, capping a 47-year career.

Topics: cat squared news
1 min read

CAT Squared Releases New Android Apps

By Kathy Barbeire on Mar 12, 2020 2:00:05 PM

In January 2020, Microsoft officially ended its support for Windows Embedded Handheld 6.5. This will complete the end-of-life process for all Windows ruggedized environments.

Topics: food traceability android mobile handheld warehouse management software wms software warehouse management system inventory management system barcode scanners
6 min read

How Technology and Consumers are Transforming the Food Value Chain

By Kathy Barbeire on Feb 11, 2020 5:15:39 PM

At Purdue University's National Conference for Food and Agribusiness, speakers presented results of the University’s research study analyzing what data is collected across the food value chain, how it’s shared, and to what extent it is used to make strategic decisions. The study focused on five levels of the value chain: (1) Ag Input Manufacturers, (2) Ag Retailers, (3) Farmers, (4) First Handlers/Food Processors, (5) Food Manufacturers, and (6) Food Retailers. The event included panel discussions with representatives from each part of the value chain discussing trends they’re experiencing.

Topics: Traceability technology supply chain food traceability technology adoption manufacturing technology food manufacturing automation regulatory compliance food value chain consumer demand
2 min read

TacticalOps: Planning & Optimization Software for Food Manufacturers

By Kathy Barbeire on Jan 7, 2020 2:26:31 PM

CAT Squared has partnered with UniSoma to disrupt the food-processing software industry with the launch of TacticalOps, our planning & optimization tool designed for food manufacturers. This exciting planning & optimization tool empowers food manufacturers with the ability to capture and manage real-time data from the plant floor and, using prescriptive analytics, peer into the future to make better decisions. UniSoma’s previous successes implementing planning and optimization tools based on predictive and prescriptive analytics yielded increased production efficiencies and improvements in planning accuracy. JBS reported an increase in the contribution margin of over 20% due to the use of UniSoma’s Meat Chain Optimizer. In another example, BRF reported $50 million in savings over a three-year period.

Topics: food manufacturing AI continuous improvement software production optimization meat chain optimization production planning software optimize product mix
2 min read

Leading in 'A New Era of Smarter Food Safety'

By Kathy Barbeire on Nov 12, 2019 7:27:50 PM

On October 21, 2019, the FDA held a public meeting with a broad cross-section of industry stakeholders to build a shared vision around A New Era of Smarter Food Safety, a campaign intended to strengthen the agency’s protection of the food supply.

Topics: Era Smarter Food Safety blockchain Traceability technology food traceability supply chain software prescriptive analytics food manufacturing AI industrial internet of things
2 min read

CAT Squared becomes IBM Food Trust blockchain onboarding partner

By Kathy Barbeire on Nov 4, 2019 12:28:54 PM

CAT Squared is the first manufacturing execution system (MES) provider in the food industry to become an onboarding partner for IBM Food TrustTM, a blockchain-enabled global network of food chain participants that securely connects supply chain data across the ecosystem with trust and transparency.

Topics: meat blockchain blockchain Traceability technology supply chain supply chain software manufacturing execution system ctb food supplychain solutions food value chain industrial internet of things
2 min read

CAT Squared Software Suite 2.5 Now Available

By Kathy Barbeire on May 14, 2019 5:27:25 PM

CAT2 Software Suite 2.5 is now available to all CAT Squared customers using our .Net applications (Executive Dashboards, DSD, LIMS). The Software Suite aggregates a number of CAT Squared applications into a single multi-function user interface. The application modules that are included in the first release of the Software Suite include the following:

Topics: cat squared news
1 min read

A Part of Blockchain History

By Kathy Barbeire on Apr 17, 2019 3:43:35 PM

Topics: blockchain blockchain for arkansas initiative