---
title: CAT² FoodTrace – Consumer Transparency Portal
description: CAT*² FoodTrace helps meat brands share product origins, traceability data, and ESG claims with consumers through a secure QR-code portal.
image: https://www.catsquared.com/hubfs/cat2-foodtrace-consumer-traceability-retail.webp
---

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# Improve Traceability, Transparency, Compliance

#### CAT2 FoodTrace – Consumer Transparency Portal

Turn Compliance into Connection.

### Want to show your customers where their food comes from?

###### Ask us about launching your own FoodTrace portal.  

## CAT² FoodTrace – Consumer Transparency Portal

##### [Powered by Starfish](https://www.starfish-network.com/)

#### CAT Squared FoodTrace gives processors a simple way to share their supply chain stories directly with consumers. From batch-level traceability to promotional content and ESG claims, this branded QR-based portal turns transparency into a powerful customer engagement tool.

Built on the same traceability backbone that powers FSMA compliance, FoodTrace lets you control what you share and how you present it—without compromising operational integrity.

### Use Cases

- Branded retail products
- Private-label ESG initiatives
- Foodservice origin verification
- Promotional campaigns.

### Key Features

- **Branded Landing Pages: **Generate custom product pages for each lot or batch.
- **QR Code Access:** Add scannable codes to packaging for instant product insights.
- **Marketing & Storytelling Tools: **Share recipes, videos, producer stories, sustainability commitments, and more.
- **Configurable Visibility: **You choose what consumers see and what remains internal.
- **Certification Callouts:** Highlight animal welfare, organic, or regional sourcing programs.

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