CAT² FoodTrace – Consumer Transparency Portal
CAT Squared FoodTrace gives processors a simple way to share their supply chain stories directly with consumers. From batch-level traceability to promotional content and ESG claims, this branded QR-based portal turns transparency into a powerful customer engagement tool.
Built on the same traceability backbone that powers FSMA compliance, FoodTrace lets you control what you share and how you present it—without compromising operational integrity.
Use Cases
- Branded retail products
- Private-label ESG initiatives
- Foodservice origin verification
- Promotional campaigns.
Key Features
- Branded Landing Pages: Generate custom product pages for each lot or batch.
- QR Code Access: Add scannable codes to packaging for instant product insights.
- Marketing & Storytelling Tools: Share recipes, videos, producer stories, sustainability commitments, and more.
- Configurable Visibility: You choose what consumers see and what remains internal.
- Certification Callouts: Highlight animal welfare, organic, or regional sourcing programs.
